Strategic product design partnership for meaningful impact.

I work alongside founders and teams to bring clarity, shape direction, and build products that move organisations forward.

Product clarity, insight, and direction — delivered through partnership.

My support spans strategy, insight, product direction, and scalable foundations — always tailored to your stage and goals.

Mobile Apps

SaaS Platforms

AI Integration

Websites

Design Systems

⋆ Mobile Apps ⋆ SaaS Platforms ⋆ AI Integration ⋆ Websites ⋆ Design Systems

A partnership tailored to your needs

Clarity Path

Sharpen direction and align around what matters most.

I help you cut through noise and uncertainty to define a clear product focus, prioritise effectively, and align your next phase of work.

You’ll gain:

  • Clear product direction

  • A refined value proposition

  • Focused priorities for the next 30–90 days

  • Confidence in your next decisions


Insight Journey

Ground decisions in real user understanding.

I help you move beyond assumptions by uncovering meaningful insights about your users, their needs, and the opportunities ahead — using a blend of AI-assisted research and human interpretation.

You’ll gain:

  • Clear user segments and motivations

  • Insight you can act on

  • Risks and blind spots surfaced early

  • Stronger foundations for product, hiring, and investment decisions


Product Growth

Strengthen your product to support scale and momentum.

I partner with you to bring structure and coherence to your product — improving flows, shaping direction, and establishing foundations that support growth.

You’ll gain:

  • Clearer product structure and UX direction

  • Improved consistency and decision-making

  • Scalable foundations without over-engineering

  • Practical next steps your team can move forward with

Book a free call

A simple, focused way of working

1. Start with a conversation

Are we the right fit? We explore your context, goals, and challenges.

Based on where you are now, we’ll tailor an engagement model most suitable for your needs.

2. Choose the right engagement

Walk away with direction, confidence, and clear next steps - without long commitments.

3. Make meaningful progress

👋🏼 Hi, I’m Grace Han.

I help founders and teams build confident, scalable products without the overwhelm, guesswork, or unnecessary complexity.

My approach is collaborative, structured, and values-led - focused on creating positive, lasting impact for both people and businesses.

More about me →

Let’s explore what meaningful impact looks like for you.

Send me a message via the contact form or simply book a free 30-minute chat.

No pressure. Just a clear, honest conversation.